Can the development of vape go smoothly?
Before 2019, everyone was very optimistic about the development of vape. In 2019, the domestic vape market was worth 1.5 billion U.S. dollars, accounting for only 0.6% of the tobacco market. However, many forecasts in the industry indicate the future. Vape will have a rapid development in 2010, and it will take a few years for vape to account for 6% of the tobacco market.
However, thinking is full, but reality is the backbone. The development path of vape has been tortuous since its emergence. The ban and negative news have been accompanied by the growth of vape, so the development of vape is doomed. You can't be so optimistic. Judging from the current attitudes of various countries towards vape, let alone 6% of the market share, whether it can keep 0.6% is still unclear. In the eyes of most vape industry practitioners, the future of vape is at a loss. Many people have left the vape industry. Even those who are still in the vape industry are not because of the future of vape. With information, more are waiting for the improvement of the policy, or rather, they are waiting for the release of a policy favorable to vape.
The two biggest incidents to the vape industry in China, the first was the "Notice on Further Protecting Minors from Vapes" issued by the State Tobacco Monopoly Administration and the State Administration for Market Regulation in October 2019 ", the announcement of the notice immediately caused major online platforms to remove vape products from the shelves. This time the crackdown caused many vape brands to disappear, and practitioners switched careers; the second time was the implementation of the "Tobacco Monopoly Law" this year. In the amendments to the Regulations, the positioning of vape has been thoroughly implemented and incorporated into the ranks of tobacco supervision. This is a revision of the regulations that will significantly change the threshold and taxation of vape. As soon as this news is released, many vape brands will The low-price clearance began one after another, showing the strength of the blow to the vape industry.
If you want to ask whether the future development of vape will be smooth, I personally think that it is not smooth, and even more tortuous than before. After all, the future vape needs to be included in tobacco regulation and the increase in taxation marks the entry threshold and entry threshold of vape in the future. The cost will be higher, and some unclear regulatory policies will be introduced in the future, which doomed vape's future development path will still be tortuous.
Of course, there are some more optimistic views. For example, some unqualified vape companies will be excluded from the vape market after the vape is formalized in the future. This will purify the vape market and benefit the vape market. development of.